Why Is Your Website Not Showing Up on Google?

(And How to Fix It Before Your Competitors Do)

You’ve launched your shiny new website, poured time, money, and maybe a small piece of your soul into it… and then BAM - crickets. You search Google and your site’s not even there.

And now you're asking:

"Why is my website not showing up on Google?"

Let me give it to you straight: Google doesn’t owe you anything. You’ve got to earn your spot - and if you’ve missed even ONE of the fundamentals, Google will leave you in the digital dust.

Let’s break down exactly why your site is invisible, and how to fix it - fast.


Fist: Is Your Website Even Indexed?

Before we talk SEO strategy, let’s start with the basics.

Step 1: Check if Google Even Knows You Exist

Pop this into Google:

site:yourdomain.com

If nothing shows up? Your site hasn’t even been indexed.

Why?

  1. Your site is brand new
  2. No links are pointing to it
  3. You haven't submitted a sitemap
  4. Google can't crawl it
  5. You accidentally told Google to stay away (yup, that happens more than you think)

How to Fix It:

  1. Create a sitemap (Yoast SEO plugin does this for WordPress sites)
  2. Set up Google Search Console
  3. Submit your sitemap under the "Sitemaps" tab
  4. Use the URL Inspection Tool to request indexing manually
Url Inspection Tool

That alone will get most sites in Google’s index within days - but if you're already indexed and still not showing up for the keywords you want, keep reading. The plot thickens.


Secondly: You're Not Ranking Because Google Doesn’t Trust You Yet

You can’t just build it and they will come.

Google's entire job is to show searchers the most trustworthy result. And trust isn't earned overnight.

Here’s how Google thinks:

“Why should we put YOUR website on Page 1 when there are hundreds of other businesses who've been around longer, creating better content, and building more trust?”

So if your site:

  1. Has thin or duplicate content
  2. Isn't getting backlinks
  3. Doesn't keep users engaged
  4. Has poor page speed or mobile usability
  5. Or simply looks like a digital ghost town...

…then Google has zero incentive to show it.


5 Common Reasons Your Website Isn’t Showing in Google Search

1. You Blocked Google (Without Realising It)

Check your robots.txt file and see if it says:

Disallow: /

That’s Google-speak for “stay the hell out.”

2. You Set Pages to “Noindex”

In WordPress or your SEO plugin (like Yoast), if you've ticked “discourage search engines” or applied a noindex meta tag - your site won’t appear. Ever.

3. You’ve Got a Manual Penalty

Used spammy backlinks? Copied content? Been hacked? Google might’ve slapped a manual penalty on your site. Check inside Search Console → Manual Actions.

4. Your Website Has Technical SEO Issues

Slow load time. Broken code. Duplicate meta tags. A JavaScript-heavy site that crawlers can’t understand.

All of this = no rankings.

5. Your Content Sucks or Isn’t Optimised

Hard truth: Most websites are full of filler content, keyword-stuffed rubbish or generic fluff. Google’s smarter than that.

If your site doesn’t deliver real value and isn't optimised, it won’t rank.


Fixes That Actually Work (Backed by Data & Results)

You don’t need wishful thinking. You need actionable steps:

1.  Submit Your Site to Google

  1. Set up Google Search Console
  2. Submit sitemap: yourdomain.com/sitemap.xml
  3. Use the URL Inspection Tool to request indexing

2. Optimise Your On-Page SEO

  1. Use clear title tags and compelling meta descriptions
  2. Add your target keyword in the first 100 words
  3. Use heading tags (H1, H2) properly
  4. Internally link to relevant pages

3. Make Your Content Actually Worth Reading

Ask yourself: Would I read this if I weren't being pad to?

Then answer the searcher’s query better than anyone else.

4. Build Backlinks from Legit Sites

No spammy Fiverr gigs. Get featured in directories, guest blogs, and industry sites.

If no one is linking to you, Google thinks you're irrelevant.

5. Ensure Mobile & Speed Are on Point

Use Google PageSpeed Insights and make sure your site loads in under 3 seconds — especially on mobile.


Let’s Be Brutal About This

If your website isn’t showing up on Google, it’s not bad luck. It’s bad setup.

And while it might not be your fault (you’re not an SEO nerd), it is your responsibility - or your competitor will eat your lunch.

Because while you're waiting for traffic, someone else is hoarding your customers.


Why Crown Digital Marketing?

At Crown Digital Marketing, we’ve helped businesses fix invisible websites, dominate Google rankings, and flood their inboxes with leads.

We don’t do fluffy reports or fake promises.

We get under the hood, fix what’s broken and build growth engines.

If you’re tired of guessing why your site isn’t ranking - we’ll show you exactly what to fix.

👉 Let’s uncover the truth and get you visible where it matters.

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